Around BridgeWorks HQ, Phil Gwoke is known as the motivator and the historian. As an internationally recognized speaker, Gwoke has shared his wisdom and inspired audiences in 40 different states and four continents to over 100,000 people. Before becoming a speaker, he pursued his passion to help people be their best selves as a high school teacher, college admissions professional, marketing coordinator, corporate trainer and even small business owner. He has maintained strong ties to his local community as a mentor and consultant to young entrepreneurs, and brings his diverse background and skill set to the BridgeWorks team.
Gwoke is one of BridgeWorks’ resident Gen Xers, and he brings his unique humor, experiences, research and generational expertise to every keynote, workshop and training session he delivers. He is a firm believer that with the proper motivation, training and support system, members of any generation can become capable of remarkable accomplishments. With his down-to-earth, relatable style and dedication to presenting research in a digestible, entertaining way, Gwoke has become a fast favorite with audiences around the country.
Long before becoming a BridgeWorks Gen Expert, Gwoke owned and ran a coffee shop in Minneapolis. He’s the proud father of a collegiate Gen Edger, and is adjusting to life as an empty-nest Gen Xer.
To truly understand their customers, salespeople must think beyond income level, education, buying preferences and spending habits. Phil Gwoke, an expert in generational intelligence, will give a clear understanding of who the generations are in today’s marketplace and how their unique needs play out in the sales process. While demystifying generational marketing, he will offer […]